You'll need to develop good marketing material. Things like demo videos, which you can find plenty examples on YouTube, screenshots, and keyword rich descriptive text help people find your spreadsheet and communicate the value that sets yours a level above the rest. Excelville.com actually allows you to upload your spreadsheet with all of this marketing material in an easily searchable and user friendly website.
Many spreadsheet applications nowadays have functionality above and beyond the traditional, offering a variety of charts, look-up tables, databases and more functionality than can be mentioned here.
Serving for a multitude of purposes and being renowned for their efficiency and reliability, spreadsheet solutions have a major contribution to business management and development. Existing spreadsheet solutions are no longer limited to accountancy processes (monitoring financial data, managing budgets and facilitating a series of data manipulation processes); they can also be successfully used as means of business analysis, organization, as well as forecasting, allowing companies to gradually expand, achieve better exposure and neutralize the competition.
All of these things pull you away from the thing you really want to do...which is to build and sell great spreadsheets. The best thing to do is use Excelville.com since they have web developers and internet marketing specialists to help get exposure for your spreadsheet.
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