You'll need to develop good marketing material. Things like demo videos, which you can find plenty examples on YouTube, screenshots, and keyword rich descriptive text help people find your spreadsheet and communicate the value that sets yours a level above the rest. Excelville.com actually allows you to upload your spreadsheet with all of this marketing material in an easily searchable and user friendly website.
When your spreadsheet start to hit its limits, what options are open to you? Perhaps the best option is to consider the conversion of your spreadsheet to a database solution. Relational databases became viable not too long after the spreadsheet was well-entrenched as the affordable and quick means of gathering data and performing calculations.
A popular category of ready-made spreadsheets mentioned earlier, is 'Spreadsheets for Actors'. 'Spreadsheets for Actors' includes sets of programmed spreadsheets that are especially designed for professionals in the entertainment industry, from Actors to Producers. The spreadsheets under 'Spreadsheets for Actors' range from facilitating the managing of budgets to keeping track of income emerging from many sources.
You may also want to track your current spending on one sheet with columns for different categories. Some individuals will list the budgeted amount in one column and then list the actual amount spent in the column next to it.
spreadsheet templates for tracking
excel budget templates
types of spreadsheet